Interview // Dea Cvetković
September 05, 2019 | Ana Simona
Dea Cvetković was born in 1992 in Belgrade. In 2018 she earned her Master’s Degree in History of Art, Department of Modern Art at the Faculty of Philosophy, University of Belgrade. During her studies, she participated in various student projects (Isfit - Trondheim, Outside Project – Florence), lectures (The Gallery of Matica Srpska) and conferences (Rijeka, Zagreb, Belgrade). In December 2017 she had her solo photography exhibition titled Brioni Diaries at the Marsh Open Space in Belgrade. In May 2019 she took part in a panel discussion on Instagram and photography at The Museum of African Art in Belgrade. Her works have been exhibited at several group shows and published in different magazines and web publications. Currently preparing an exhibition of her Instagram short videos, and also an art intervention in public space in Belgrade.
Do you think that Instagram is creating a new genre in art, does it influence new art forms as short videos?
I don’t feel that Instagram created a new art form, it still video art or photography, I think it’s just a modified version of that. First of all the way we look at it is different, it’s a smaller scale type of work and the way we can see it literally anywhere is also different, we don’t have to go to a museum to do so, but it’s still a video or a photograph for example. If we talk about Instagram videos, the fact that they’re short and only up to 1 minute long is also important of course, it’s made for shorter attention span, which can clearly be seen as a bad thing, but it can also fit a lot of information into just a few seconds which I think is good, it’s very direct that way.
How do you see the development of new genres in contemporary art?
That’s such a complicated question, I think I’d
have to know so much more about technology and VR and Artifical Intelligence to
be able to answer that question. But it seems to me that those are the fields
where new art forms and new art styles or whatever you want to call them will
flourish. And I also think there’s a growing number of women artists doing a
bunch of different things and showing different views of the world around them,
which is, of course, something we all needed very much! There can’t be just a few
female directors everyone knows or just a couple of very well know women
artists.
Do you recognize the artworks of female artists, and how?
Yeah, most of my favorite works of art, any
type of art, were made by female artists. It’s not a conscious feminist decision
I made, honestly. I just get drawn to stuff created by women artists, it’s
mostly easier to relate to it and I love relating to things and people. But of course, it’s a certain type of
sensibility I connect to, obviously not every single women artist creates that
specific feeling or atmosphere.
What is the sensibility of Millenials, and what are their needs regarding art?
I feel like Millenials like their art instant,
direct, catchy, short and instagrammable. I also think it’s not very good to
generalize. But I think the visual part of the work is ultra important for
Millennials. It doesn’t have to mean it’s pretty of course.
Which artists are you following on Instagram and why?
I love the work of Sara Cwynar so I follow her
account on Instagram just cause I always like seeing what art she’s making. I
like her connection to pop art aesthetics, and the mass gathering of so many
everyday objects in one picture, the use of colors and the story about consumer
culture doesn’t get old for me! I discovered by chance a Croatian designer and
artist named Marta Badurina and I was instantly drawn to her pastel collages with
witty titles, I’d love to see a book or something like that designed by her.
I’m also currently in love with @sofiawine, an Instagram profile made for the
Sofia wine by Coppola winery. It’s a wonderful selection of movie suggestions
and art photography and fashion, it’s just perfect.
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